Airbnb Usage in Africa Rising

 

The emergence and popularity of Airbnb have shaken up the accommodation marketplace. It has enabled and opened up access for many to participate in the home-sharing market across the globe. Africa has and is benefitting from this disruption; it's seen an increase in bookings, a better economic climate for locals, and different experiences for tourists.

A recent report published by Airbnb on the usage of its platform in Africa shows that it's not just foreign travelers that are using the site but a good proportion is within the continent.

Some numbers from the report:

*2012-2017, 2 million guests

*There are 100,000 listings

*2016-2017, 1.2 million guests

*29% come from within Africa

*46% are from Europe

*15% North America

*56% have beenĀ millennial travelers from 2016-2017

Airbnb has created opportunities, enabled more options both in price and choice of accommodation to the marketplace.